01
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Duplex B
The instruments by which public
opinion is organized and focused may
be misused. But such organization and
focusing are necessary to orderly life.
02
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Case individuale de tip A
As civilization has become more
complex, and as the need for invisible
government has been increas ingly
demonstrated, the technical means
have been invented and developed by
which opinion may be regimented.
03
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Gradiniță
The invisible government tends to be
concentrated in the hands of the few
because of the expense of manipulating
the social machinery which controls the
opinions and habits of the masses.
04
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Case individuale de tip AG
No matter how sophisticated, how
cynical the public may become about
publicity methods, it must respond to
the basic appeals, because it will always
need food, crave amusement, long for
beauty, respond to leadership.
05
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Corturi de tenis
This practice of creating circumstances
and of creating pictures in the minds of
millions of persons is very common.
06
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Case individuale de tip P
The important thing is that it is universal
and continuous; and in its sum total it is
regimenting the public mind every bit
as much as an army regiments the
bodies of its soldiers.
07
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Școală
When regimented, a group at times
offers an irresistible pressure before
which legislators, editors, and teachers
are helpless.
08
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Duplex C
A desire for a specific reform, however
widespread, cannot be translated into
action until it is made articulate, and
until it has exerted sufficient pressure
upon the proper law-making bodies.
09
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Centru fitness
In the active proselytizing minorities in
whom selfish interests and public
interests coincide lie the progress and
development of America.
10
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Case individuale de tip T
Small groups of persons can, and do,
make the rest of us think what they
please about a given subject.